American Teacher Website Design
Pages and sections include: Home, About, Services, FAQ, Lessons (Calendly integration), Reviews, Blog and Contact (w/form), Newsletter signup.
American Teacher provides lessons specifically created for the needs and goals of their students for Business English and Test Preparation.
Web Design Process:
- Branding & Identity: To gain a better understanding of the purpose and direction for the website, I created a Google survey for the client to complete. The questions centered around the goals, mission, benefits and value of their services. Some other aspects of the survey revealed brand attributes, colors and typography.
- Wireframing & Content: American Teacher wanted the website to be designed in WordPress so they could add blog posts on their own. Before starting the template and design, I created a few wireframes so that hierarchy of the information made sense and the user flow was a good experience.
- Design & Development: Based on the brand, content and layout, I designed the website making sure to highlight the Lessons page with call-to-action buttons throughout the site. Responsive design methods were used so that the website is optimized for both desktop and mobile devices.